Infographic design: keep it simple to get started

When you think about designing your very first public health infographic, you can keep it simple.

In this blog post, we want to show you that an infographic does not need to be long or complex – they can be simple.

If you have never designed an infographic before, then starting with what we call “bite-sized” infographics are ideal and key to infographic success!

Bite-sized infographics convey a single message to your audience.

Here are three examples before we break down this concept even further. (We’ve also included what the students who picked these out said about each one.)

“The infographic uses bright, contrasting colours to portray important health information in a clear and direct manner. The use of sheep is community-specific for Indigenous communities in SW United States (Navajo Nation) and therefore has increased relevancy for that population.”
– 2020 Scholarship Applicant

what is social distancing infographic

“I think this infographic offers practical and crucial information for the audience, with clear and direct info. It is also laid out in a way that allows viewers to follow information in logical order.”
-2020 Scholarship Applicant

COVID-MentalHealth_info infographicgraphic_Web_en

“COVID-19 has had global impacts. This image highlights mental health issues that may not be directly apparent and presents an easy to follow step-by-step guide to ensure individuals stay healthy.”
-2020 Scholarship Applicant

As we mentioned above, if you haven’t previously designed an infographic, it can be daunting to jump onto a blank canvas to bring your vision to life.

That’s why I recommend starting with a small project: a bite-sized infographic.

By undertaking a project with a short timeline and a focused vision, you can slowly build your confidence in design.

When embarking on such a project, it’s important to have these 3 things figured out:

  1. An objective – why are you creating this infographic?
  2. A single message or fact to share – what information will you share?
  3. Identify an audience – who will need to consume this information?

TIP: your audience could even be your colleagues, with an objective to practice your design skills.

The key with this small project is to stick to a single fact/information – don’t try to jam in too much into your infographic.

KEEP IT SIMPLE!

The ultimate goal of this task is to build your confidence in designing.

The quicker you can have a “final” product (without causing too much frustration for yourself) the more confident you will become.

Repeat this exercise until you are ready to tackle a bigger project.

You can create infographics too!

Elevate your career by integrating graphic design into your public health work. To get started, try this 6 day infographic challenge that helps you ease into designing.

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